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Strike a pose
16/04/13
We’ve just had our first yoyo brand photoshoot with photographer Philip Gatward. Our models (and yoyo ambassadors) did a great job creating the letters ‘Y’ and ‘O’ with the human form - we call it ‘doing the YO’. With 12 models, their drivers and escorts (mostly mums!), stylists, make up and wardrobe people, assistants, art directors, and of course the photographer, it was a very busy and intense day – but also lots of fun. The finished shots are going to be used in our advertising, packaging and here on our website.